West Virginia University (WVU) is a public, land-grant institution founded in 1867. WVU has produced 24 Rhodes Scholars, 22 Truman Scholars, 35 Goldwater Scholars, 27 Fulbright Scholars, 8 Boren Scholars, 5 Gilman Scholars, 5 USA Today All-USA College Academic First Team Members, 3 Department of Homeland Security Scholars, 2 British Marshall Scholars, and 2 Morris K. Udall Scholars. In 2012 alone, WVU announced five Fulbright Scholars.
WVU is accredited by the Higher Learning Commission of the North Central Association of Colleges and Schools.
WVU is home to 14 colleges and schools offering 184 bachelor’s, master’s, doctoral, and professional degree programs in the arts and sciences; business and economics; creative arts; engineering and mineral resources; human resources and education; journalism; law; agriculture, natural resources and design; dentistry; medicine; nursing; pharmacy; physical activity and sport sciences; public health.
Over 180,000 alumni located in 60 nations include leaders in business, technology, medicine, the arts, law, and education. The WVU Alumni Association is made up of 100 chapters and constituent groups located in 29 states plus the District of Columbia.
M.S. in Integrated Marketing Communications (IMC)
WVU’s M.S. in IMC degree is earned completely online through successful completion of 13 courses (each course is 3 credit hours, totaling 39 credit hours required for graduation). Each student completes an introductory course, seven core courses, four electives and a capstone course.
Designed for the working professional, course scheduling in the WVU IMC program is flexible. Unlike other cohort-based programs, our students determine their own pace – from deciding how many courses to take per term to choosing which electives best suit their needs.
WVU IMC was the first online integrated marketing communications master’s degree program in the nation and has been graduating leading communication professionals since 2005. The WVU IMC program is accredited by the Higher Learning Commission.
Exciting WVU IMC courses include:
Brand Equity Management
Web Metrics & SEO
Creative Strategy & Execution
Social Media & Marketing
Internal Brand Communication
The WVU Financial Aid Office will work with you to access financial aid options. Our graduate students typically take advantage of: federal direct student loans, federal direct grad PLUS loans, private loans or employer reimbursement. We also have private scholarship information available on our website.